What is the meaning of logo registration? What is mean by word mark?

What is the meaning of logo registration? What is mean by word mark?

Logo registration means when you are applying for the trademark on your logo. E.g. famous sign of Apple, Nike are all logos which are registered. Logo registration is mandatory in case you want to protect it from any unauthorised use in India.

Wordmark, on the other hand, is the protection of the brand name itself. E.g. Louis Phillipe, Park Avenue, Apple, etc. Hence, logo and wordmark are two different things.

Example of Logo Example of Wordmark

        

Apple, Nike (When only words are applied as trademark)


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